Is your business struggling to keep up with its digital assets? Digital asset management can be the solution your team needs to find, store, organize, retrieve, and distribute your entire digital asset archive from one trusted source. center. Digital Asset Management (DAM) is a software system that centrally stores and manages digital content. Easy to use and quick to configure, a centralized DAM solution provides internal and external stakeholders with controlled access to all of their digital assets, including photos, images, creatives, videos, audio, presentations, documents, and more. Most importantly, DAM systems provide a way to increase campaign productivity and ensure brand consistency.
Brands are creating exponentially more wealth than ever before. DAM software acts as a central source of truth for organizing and tracking this digital content. Digital asset management can provide detailed analytics and insights into the asset's view, location, and engagement. According to an industry report, the DAM industry is worth USD 3.15 billion in 2019. It is expected to reach 10.2 billion USD by 2026, at a CAGR of 18.3% (from 2021 to 2026). The pandemic acts as a catalyst for the aforementioned growth.
Thus, choosing a suitable digital asset management system can unlock the potential of your teams to execute better campaigns in less time. Group Futurista presents "The Future of Digital Asset Management" for Businesses, a virtual summit with a panel of outstanding industry experts to dig deeper into this topic.
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