The digitalization of business and sales operations has been largely beneficial – but it has created pesky roadblocks that are difficult to overcome. Scattered and inaccessible data is perhaps the most prominent issue for any professional team, as it fosters a breeding ground for miscommunication and inconsistency across a business. Luckily, there’s a solution: revenue intelligence.
Revenue intelligence is an AI-driven technology that gathers and manages sales-driven data to increase revenue. This type of intelligence is used to develop a business platform that drives productivity and efficiency for the purpose of accelerating the sales process.
Perhaps one of the most unique properties of a revenue intelligence system is its ability to use Machine Learning (ML) to handle conversational AI. Conversational AI refers to the ability of intelligent technology to assess the direction and potential outcome of a conversation as it unfolds. Revenue intelligence systems can use conversational AI to streamline the lead-to-customer process, allowing employees to make the most of conversations with customers and, in turn, generate revenue.
Revenue intelligence shifts companies into high gear by connecting all parts of the business to behaviors and activities that directly increase revenue. By tying measurable KPIs to growth drivers and communicating those drivers to the departments responsible for them, savvy business leaders are able to align everyone in a company with shared goals; effectively breaking down the barriers and eliminating blind spots that normally exist between individual departments.
This is why Group Futurista is happy to present to you its “Future of Revenue Intelligence for Businesses” webinar with revolutionary case studies, keynotes, and a selection of industry-leading experts who will come together to discuss the need for revenue intelligence in further depth with their valuable insights on this matter.
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